《Jurnal The Messenger》是一本以English/Indonesian為主的開放獲取國際優(yōu)秀期刊,中文名稱信使報,本刊主要出版、報道領(lǐng)域的研究動態(tài)以及在該領(lǐng)域取得的各方面的經(jīng)驗和科研成果,介紹該領(lǐng)域有關(guān)本專業(yè)的最新進(jìn)展,探討行業(yè)發(fā)展的思路和方法,以促進(jìn)學(xué)術(shù)信息交流,提高行業(yè)發(fā)展。該刊已被國際權(quán)威數(shù)據(jù)庫SCIE收錄,為該領(lǐng)域相關(guān)學(xué)科的發(fā)展起到了良好的推動作用,也得到了本專業(yè)人員的廣泛認(rèn)可。該刊最新影響因子為0.3,
英文介紹
Jurnal The Messenger雜志英文介紹
Jurnal The Messenger is an academic and practical publication covering a wide range of areas, with a special focus on important topics such as cultural studies, public relations, corporate communications, digital branding, media literacy and social media. It provides a platform for researchers and practitioners to explore the dynamics and challenges of the modern communication environment.
In the aspect of cultural studies, it deeply analyzes the communication strategies and effects in different cultural backgrounds, and explores how culture affects people's information reception and interpretation. The field of public relations focuses on the establishment and maintenance of brand image, and explores key strategies such as crisis management and public opinion guidance to help organizations communicate more effectively with the public. The corporate communication section emphasizes the importance of internal and external communication, and discusses how to enhance the overall image and market competitiveness of enterprises through effective communication. At the same time, the formation and development of digital brands are also in focus, and the publication explores how to build and maintain brand loyalty in the digital age.