該雜志國際簡稱:J HIST RES MARKETING,是由出版商Emerald出版的一本致力于發(fā)布--研究新成果的的專業(yè)學(xué)術(shù)期刊。主要發(fā)表刊登有創(chuàng)見的學(xué)術(shù)論文文章、行業(yè)最新科研成果,扼要報(bào)道階段性研究成果和重要研究工作的最新進(jìn)展,選載對學(xué)科發(fā)展起指導(dǎo)作用的綜述與專論,促進(jìn)學(xué)術(shù)發(fā)展,為廣大讀者服務(wù)。該刊是一本國際優(yōu)秀雜志,在國際上有很高的學(xué)術(shù)影響力。
《Journal Of Historical Research In Marketing》是一本以English為主的未開放獲取國際優(yōu)秀期刊,中文名稱市場營銷歷史研究雜志,本刊主要出版、報(bào)道領(lǐng)域的研究動態(tài)以及在該領(lǐng)域取得的各方面的經(jīng)驗(yàn)和科研成果,介紹該領(lǐng)域有關(guān)本專業(yè)的最新進(jìn)展,探討行業(yè)發(fā)展的思路和方法,以促進(jìn)學(xué)術(shù)信息交流,提高行業(yè)發(fā)展。該刊已被國際權(quán)威數(shù)據(jù)庫SCIE收錄,為該領(lǐng)域相關(guān)學(xué)科的發(fā)展起到了良好的推動作用,也得到了本專業(yè)人員的廣泛認(rèn)可。該刊最新影響因子為0.5,最新CiteScore 指數(shù)為0.9。
英文介紹
Journal Of Historical Research In Marketing雜志英文介紹
Journal of Historical Research in Marketing (JHRME) is an international academic journal dedicated to the study of marketing history. This journal aims to publish research articles on marketing theory, practice, and policy history. JHRME encourages interdisciplinary research, covering fields such as economics, history, sociology, and psychology, to enhance understanding of the evolution and development of marketing. The target readership of the journal includes scholars, graduate students, marketing professionals, and other professionals interested in the history of marketing.
Its characteristic lies in its in-depth exploration of the history of marketing, which is of great significance for understanding the formation of modern marketing strategies and theories. The journal promotes academic dialogue and knowledge inheritance in the field of marketing by publishing high-quality original research, theoretical analysis, and case studies. In addition, JHRME also focuses on the application of marketing in different cultural and historical contexts, providing valuable historical perspectives for global marketing practices.
JCR分區(qū)(2023-2024年最新版)
Journal Of Historical Research In Marketing雜志 JCR分區(qū)信息